RESPONSABILIDADE SOCIAL DA EMPRESA E INCLUSÃO PELO TRABALHO: um estudo no Posto Cidadão Capaz de Pelotas RS, à luz do beneficiário

Abstract

This present study analyzes the results produced by the actions of social responsibility developed by the private sector, through the Citizen Able Tour of Pelotas, in the view of those directly affected, employees, providing a trial of social work developed by the company, emphasizing the inclusion of the work. To achieve this purpose pervades the essay questions by the state, market and social policies at the time of emergence of this new accountability of the second sector. Identifies the different conceptions and perceptions of corporate social responsibility and points out the limits and potential actions for inclusion, particularly for the work. It also presents the results produced in the lives of employees for the company and society as a whole. The methodology focused on the character of literature and case study, aiming to approximate the theoretical discussion of the practice experienced. We used a semi-structured interview as a tool for listening to those surveyed, with a qualitative approach. The investigation allowed us to realize that social policy is developed in the second sector, based on a new set of social relations in capitalist society designed, through the practice of social responsibility, warning that to legitimize the actions in the business than they should be thought of concepts, but taking into account the results produced, which are positive and visible to each segment, not a chimera but a reality to be exalted. He points out that, although the metamorphosis by which pervaded the working world, it still has a central role in people's lives, especially as a source of dignity. Argues that the practice of inclusion, in particular people with disabilities has been implemented slowly, she still had limits, but also potential. Considers, finally, the effectiveness of the practices of corporate social responsibility developed by the Citizen Able Tour in Pelotas, which achieves the goal of successfully include the strength of manpower people who have some kind of social intolerance, providing a new perception of social activities within an organization and model to be adopted